Sponsorship

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Partnering Daniel Lloyd Racing as a sponsor is a fantastic way of promoting a business, bolstering a marketing strategy and providing customers, suppliers and staff with a truly memorable day out at spectacular events both home and abroad.

Commercial involvement in motor racing is one of the most rewarding forms of sports sponsorship, opening up a wealth of exciting opportunities for any company or brand.

In 2010 championship-winning saloon car racer Daniel makes the transition to single-seaters in the American-based BF Goodrich/Skip Barber National Championship presented by Mazda, the next step as he strives to carve out a professional motorsport career.

Competing, and succeeding, in front of the biggest crowds and TV audiences in national motor racing in the UK over the last two years, Daniel’s decision to race in America now presents a whole new range of opportunities for associated sponsors.

Packages can be tailored to suit an individual or business and such options with Daniel Lloyd Racing offer far more than a regular advertising agreement which can so often have limited return on investment.

BF Goodrich/Skip Barber National Championship presented by Mazda is an ideal place in which to enjoy excellent hospitality and the thrill of a fast-paced race weekend. In addition, there will be opportunities throughout the year to join Daniel and his manager, sportscar racer Tim Sugden, at some of the world’s biggest motorsports events such as the Le Mans 24 Hours Race.

Daniel is also more than aware of the benefits which good PR can bring to his racing career and sponsorship partners. To that end he has his own, dedicated media service.

In a nut-shell, key benefits to sponsors during 2010 and beyond include…

  • • Potential to introduce your brand to a new audience
  • • Overall increase in brand awareness
  • • Excellent TV and media coverage
  • • Direct marketing opportunities at events with potential for good data capture
  • • Chance to incorporate Daniel Lloyd Racing into promotional events
  • • First class hospitality to develop B2B and B2C relationships
  • • Association with a hugely talented youngster in one of the most demanding sports on the globe;

It’s also an opportunity to develop a long and mutually rewarding relationship with a genuine emerging star